The municipal government for Grey Highlands is considering painting its brand on the streets of Flesherton.
At its meeting on Oct. 18, council voted 5-2 in favour of a resolution from Deputy Mayor Dane Nielsen that would see the municipality seek to paint its branding at the Highway 10 and Grey County Road 4 intersection in Flesherton.
That portion of road is currently under construction as part of the Connecting Link project Grey Highlands has underway. Nielsen’s resolution would see “Grey Highlands” painted between the white lines of the crosswalk on northbound and southbound sides of the highway.
The location would ensure that motorists coming into the municipality and north on the highway, as well as those exiting the municipality on the southbound side of the road would see the sign.
The project would require the municipality to work with both Grey County and the Ministry of Transportation to see it to fruition.
“It’s a community spirit initiative,” said Nielsen, who said staff could investigate the possibilities and include the item in the 2024 budget deliberations for consideration.
Nielsen also said if the project is successful, the municipality could consider similar signs at other major intersections.
The resolution called for “Grey Highlands” to be painted on the road in a font similar to what is found on the municipality’s logo. Mayor Paul McQueen asked Nielsen about adding the logo to the initiative. Nielsen said that was certainly a possibility.
Coun. Nadia Dubyk supported the resolution and said she had seen examples at the recent Federation of Canadian Municipalities conference.
“I thought it was brilliant. It does add a little bit of interest and a little bit of fun and is a good reminder of where you are,” she said.
Councillors Dan Wickens and Tom Allwood voted against the idea, but did not speak on the matter.
