Local web designer and graphic artist dynamic duo John Warren and Judy Macdonald Kusoglu of Collingwood Web Design love to think outside the box. Here’s just one example:
“Lots of people ask to be able to load photos onto their websites. Sure, we can do that, but it’s much better if we embed your Instagram feed on your website, for lots of reasons,” explained John. “One, it saves you time, then you are only uploading photos once. Two, connecting your social media with your digital presence is an extremely effective way to be connected to your users. Three, an embedded feed helps with your search engine rankings,” he counted off.
“As you now have an engaging website with entertaining and informative content, this will attract more visitors and they will be encouraged to stay on your website longer, decreasing the bounce rate. It just makes sense,” he finished.
Collingwood Web Design (CWD) doesn’t outsource any of their work. Everything stays in house, with web development taken care of by John, and graphic design by Judy.
“This means we don’t provide a cookie-cutter website, or a website design based on a template,” said Judy. “We deliver a customized solution, unique to your business, based on the theme and website design that enhances your brand, outshining your competition. We keep on customizing it, until you are 100% satisfied.”
John expanded, “CWD personalizes your website, based on your unique business offering and needs. We are tech-savvy, we pride ourselves on delivering a site which is coded securely, cleanly, and efficiently. The long-term success for your brand depends on a site that balances usability, functionality, and aesthetics, and that’s what we can do and what we offer here,” he concluded.
John got into computers when the internet first came on the scene, back in 1990. He worked with computers where he lived in Switzerland, from the beginning, until moving back to Canada and to Collingwood in 2009. He continued with web design when he came back here, founding Collingwood Web Design.
Judy came to graphic design from fashion design, after working for many of the best international fashion design houses. “Good fashion design is also an ability to think outside the box,” said Judy. Her attention to detail and her creativity bring life to the graphic design for each website she works on.
CWD clients not only benefit from the dynamic duo’s expertise, but their community-mindedness as well.
“CWD believes in giving back to the community. We have several clients who receive CWD’s ‘Pay it Forward’ reduced rate, with CWD often becoming a sponsor of local events,” John explained.
Judy chimed in, “CWD has also pledged to plant one tree for every new project completed. This is also something we discuss with new clients during our initial brainstorming meeting. We always ask them, have you considered giving back to your community? This always creates a lively discussion with very positive results.”
John emphasized, “We are not just website designers but marketers. We are marketers who view each web design project as an opportunity to show you how we can grow your business. With us, your website becomes more than a pretty page. It becomes a powerful marketing tool and part of your Digital Marketing strategy.”
Collingwood Web Design is located at 93A Hurontario St. in downtown Collingwood. You can reach John and Judy at 705-446-9696 or through their website.